Latitude Capital
Branding and web design for a leading Venture Capital firm.

Timeline

Spring 2025

Roles

Web Designer

Visual designer

Tools

Figma, Framer, p5.js

Overview

Context

Latitude Capital is a AI-focused Venture Capital firm based in San Fransisco, California. They needed a visual refresh in an ever-competitive market.

My Role

As the lead brand and web designer, I spearheaded the visual and web identity.

Live Site

Branding

Approach

This identity focuses on how we can represent growth, scale, and innovation.

Asset AA
Asset AA
Asset AA

Case Study In Progress

Colophon

PS Times

ABC Favorit

ABC Favorit Mono

Made with <3

© Chris Sanders 2025

Colophon

PS Times

ABC Favorit

ABC Favorit Mono

Made with <3

© Chris Sanders 2025

Colophon

PS Times

ABC Favorit

ABC Favorit Mono

Made with <3

© Chris Sanders 2025

Colophon

PS Times

ABC Favorit

ABC Favorit Mono

Made with <3

© Chris Sanders 2025

Colophon

PS Times

ABC Favorit

ABC Favorit Mono

Made with <3

© Chris Sanders 2025